Bridal Shopping without the noise.
Just thoughtful styling, genuine care,
and dresses you'll fall in love with
Welcome to Allison Louise Bridal - Looking after you from YES to I DO!
We know that choosing your wedding dress is a unique and individual experience and shouldn’t feel overwhelming
At Allison Louise Bridal, we offer unrushed, one-to-one appointments where you feel truly listened to, gently guided and completely looked after – every step of your journey.
Choosing your wedding dress is a moment you will remember forever, and we believe it should feel calm, exciting and full of confidence.
At Allison Louise Bridal, we specialise in a beautifully curated collection of gowns, chosen not to overwhelm, but to help you find the one with clarity and ease. Every appointment is private and unhurried, giving you the space to explore, feel and decide without pressure.
From the moment you walk through our doors, our focus is you – your style, your wedding, and how you want to feel on your wedding day. With honest advice, expert guidance and a warm, supportive approach, we’re here to make saying yes feel effortless.
This is bridal shopping without the noise. Just thoughtful styling, genuine care, and dresses you’ll fall in love with.
One to one unrushed appointments, Carefully curated designer gowns, Honest advice and expert styling, A calm and welcoming space where you feel supported
EXCELLENT
Based on 156 reviews
Posted on Google![]()
Anna BrownTrustindex verifies that the original source of the review is Google.
We had the most amazing time at Allison Louise Bridal. Michelle is incredibly helpful, thoughtful and experienced - the whole appointment was a relaxed and joyful experience. Michelle went above and beyond for us. Livi was an absolute star too - helping me choose the most gorgeous dress! I couldn’t recommend Allison Louise Bridal enough to any bride looking for their dress. Thank you Michelle and Livi so much for such a wonderful day and such a wonderful dress!Posted on Google![]()
India LordTrustindex verifies that the original source of the review is Google.
Such a lovely experience choosing my wedding dress! Michelle was so friendly, welcoming and helpful, and I never felt rushed or pressured. I had the best time trying on different dresses and I am in love with the one I chose! Would definitely recommend!Posted on Google![]()
Kirsten LitchfieldTrustindex verifies that the original source of the review is Google.
I had seen a dress online that was exactly what I was looking for, and after checking it was available, Michelle helped me book an appointment around my availability. The dress was even more beautiful in person! She offered for me to try a few other styles, but I just really had my eye on this dress. Michelle helped me into the dress, showed me how it looked from every angle, and we tried different veils to complete the look. I said yes to the dress, and Michelle was so lovely throughout—even giving me a hug at the end! The shop was beautifully organised, and having the appointment all to ourselves made the experience feel really special. I couldn’t recommend them enough! Thank you again Michelle XxxPosted on Google![]()
Louise ReevesTrustindex verifies that the original source of the review is Google.
Absolutely incredible here, so warm and welcoming!! Would highly recommend Michelle was so good and brilliant can’t thank her enough for this experience.Posted on Google![]()
Wendy SpeedTrustindex verifies that the original source of the review is Google.
Before we even entered the bridal shop we noticed the sweetest little sign to welcome my daughter to her bridal dress shopping ! Michelle has the most incredible welcoming smile that puts you at ease instantly. Michelle listens carefully to the bride for the details she desires to create the vision the bride truly deserves. In our case Michelle picked out a dress based on my daughter’s vision and Voila that was the dress she chose. The shop is extremely well organised with attention to detail being paramount. If any one out there is looking for the perfect bridal shop I would highly recommend Allison Louise Bridal !! Xx Thank you again Michelle !Posted on Google![]()
Natalie JanssisTrustindex verifies that the original source of the review is Google.
I had such a wonderful experience finding my wedding dress here. Michelle was incredibly attentive and made me feel completely heard throughout the whole process. There was never any pressure or rush and she really took the time to listen to what I liked and was was looking for. It took a couple of visits to find my perfect dress and I never felt like that was a problem. Michelle was patient, supportive and genuinely invested in helping me find the right one!Posted on Google![]()
HollyTrustindex verifies that the original source of the review is Google.
What a lovely experience with michelle, understanding exactly what I was looking for, not pushy at all, and not rushing me in the slightest. I took far too much time deciding but she was so lovely and kind! I’m happy to say I said yes to the dress!! Thank you so much Michelle for a lovely wedding dress journey. Highly recommend!Posted on Google![]()
Charlotte BygraveTrustindex verifies that the original source of the review is Google.
Had such a lovely experience here. Michelle was so accommodating and completely understood what I was looking for and was always on hand to answer any questions. I can't wait to see my dress again when it arrives.Posted on Google![]()
Amy ShortTrustindex verifies that the original source of the review is Google.
If there was ever a lady in the right job, it’s Michelle! What a heart of gold this lady has! Lovely, attentive and knows how to look after her upcoming brides! Thank you again. 🤍Verified by TrustindexTrustindex verified badge is the Universal Symbol of Trust. Only the greatest companies can get the verified badge who has a review score above 4.5, based on customer reviews over the past 12 months. Read more
Gently guided and completely looked after - every step of your journey.”
Our Wedding Dress Collections

Rebecca Ingram – £1,000 to £1,500
Rebecca Ingram by Maggie Sottero. Breathtaking designer wedding dresses at affordable prices.
Alanis by Maggie Sottero

Maggie Sottero – £1,500 to £2,300
Maggie Sottero Wedding Dresses at Allison Louise Bridal, Belper, Derbyshire

Sottero & Midgley – £1,800 to £2,700
Maggie Sottero Wedding Dresses at Allison Louise Bridal, Belper, Derbyshire

Allison Louise Sale Wedding Dresses – NOW ALL £500
Thank you for browsing our Allison Louise SALE WEDDING DRESSES. Take a look at the wedding dresses below which have been heavily discounted. Please be
Contact Allison Louise Bridal
- 07850 346521
- enquiry@allisonlouisebridal.co.uk
-
52 Bridge Street
Belper
Derbyshire
DE56 1AZ -
Hours of Appointment
Mondays 10am to 3pm
Tuesdays 10am to 3PM
Wednesdays 10am to 8pm
Thursdays 10pm to 8pm
Friday 10am to 3pm
Saturday 9am to 5pm
Sunday By Request